The Power of an Internship

Driving digital transformation at enterprise scale — information architecture, taxonomy strategy, and content optimization for a Fortune 150 global manufacturer.

TIMELINE
May 2015 – Aug 2015
ROLE
Business Analyst Intern
COMPANY
Cummins Inc.
INDUSTRY
Manufacturing

Project Overview

Cummins Inc. is a Fortune 150 global leader in diesel engines and power solutions, designing, manufacturing, and distributing technologies across more than 190 countries. In the summer of 2015, I joined their Enterprise Content Management (ECM) organization as a Technical Business Analyst Intern — completing this engagement as part of the Masters of Information Management program at the University of Maryland.

The role focused on advancing Cummins' digital transformation through information governance, enterprise taxonomy development, and content delivery optimization within the Microsoft SharePoint ecosystem. I operated at the intersection of technology strategy and organizational change management, analyzing complex business processes, evaluating vendor responses to RFPs, and developing strategic recommendations for executive leadership with multi-year technology investment implications.

The Power of an Internship — Internship Documentation Site

Project Scope

My internship encompassed multiple strategic initiatives supporting Cummins' enterprise-wide digital transformation, with particular emphasis on information governance frameworks, content management system optimization, and knowledge transfer processes. The work spanned technology evaluation, policy development, vendor assessment, and stakeholder communication across the global organization.

Enterprise Content Management

  • Technology Research & Evaluation — Analyzed existing and emerging content management technologies to determine optimal delivery methods for enterprise information
  • System Gap Analysis — Identified functionality deltas within current content management tools and developed solutions for addressing system limitations
  • Content Delivery Optimization — Recommended approaches for improving information accessibility and user experience across the organization

Information Governance & Taxonomy

  • Enterprise Taxonomy Development — Designed comprehensive taxonomy structures to support consistent information classification across business units
  • Governance Policy Creation — Developed information governance frameworks and retention policies aligned with regulatory requirements and business needs
  • Process Analysis & Improvement — Evaluated business archival processes and identified opportunities for efficiency gains and risk mitigation

Digital Transformation & Vendor Management

  • RFP Evaluation — Assessed vendor proposals for enterprise migration, search capabilities, information architecture, and taxonomy solutions
  • SharePoint Architecture Planning — Advised on Microsoft SharePoint enterprise architecture strategy and implementation approach
  • Technology Selection Support — Provided technical and strategic input for vendor selection decisions with multi-year organizational implications

Knowledge Management & Executive Communications

  • Knowledge Transfer Planning — Developed comprehensive mind maps documenting processes, relationships, and institutional knowledge for team continuity after internship conclusion
  • Executive Reporting — Created summaries and presentations synthesizing complex technical information for steering committee review
  • Stakeholder Communication — Distributed reports and recommendations to leadership and cross-functional stakeholders across the global organization

My Role

I served as a Business Analyst Intern within Cummins' Enterprise Content Management organization, supporting strategic initiatives spanning information governance, digital transformation, and knowledge management. The role required balancing independent research and analysis with collaborative stakeholder engagement across a complex global enterprise.

My primary responsibility centered on ECM technology evaluation and optimization. I researched existing platforms and emerging solutions to assess appropriate content delivery methods for the organization's diverse information needs, conducted gap analysis identifying functionality limitations within current systems, and developed actionable recommendations for platform enhancement decisions.

A significant portion of my work focused on information governance and enterprise taxonomy development. I served as a lead contributor in designing taxonomy structures to support consistent information classification across Cummins' global operations, and developed governance frameworks and retention policies balancing regulatory compliance with operational business needs. Through analysis of business archival processes, I identified improvement opportunities that enhanced efficiency while reducing information management risk.

I also played an active role in Cummins' digital transformation initiatives around vendor selection and technology strategy. I evaluated vendor responses to RFPs, assessing capabilities across content migration, enterprise search, information architecture, and taxonomy management within the Microsoft SharePoint ecosystem. My analysis informed significant technology investment decisions with multi-year organizational implications.

Throughout the internship, I maintained regular communication with executive stakeholders and the steering committee, synthesizing complex technical information into executive summaries and presentations that articulated recommendations, trade-offs, and business implications — translating technical detail into business value propositions for leadership audiences.

Recognizing the importance of knowledge continuity, I developed comprehensive mind maps documenting key learnings, organizational relationships, process workflows, and institutional knowledge — ensuring insights gained during the engagement could be effectively transferred to the permanent team beyond my departure.

Engagement Approach

01

Orient & Immerse

Before touching a single deliverable, I invested in understanding Cummins from the inside out — walking the engine plant floor, embedding in UCC governance meetings, and building relationships across two offices. The goal was to earn context that no brief could provide, and to understand what I was actually supporting before presuming to improve it.

02

Research & Assess

With organizational footing established, I turned to the work: evaluating a decade-old content management ecosystem and building the business case for migrating from IBM Lotus Notes and Documentum to Microsoft SharePoint. This meant rigorous gap analysis, technology benchmarking, and translating soft behavioral data into hard numbers leadership could act on.

03

Design & Recommend

Findings became frameworks. I designed enterprise taxonomy structures, drafted governance policies, and evaluated vendor RFP responses against critical capability criteria. Every recommendation was pressure-tested for executive audiences — synthesized into presentations delivered directly to the CAO and steering committee, where the stakes of getting it right were real.

04

Document & Transfer

A three-month engagement is only as valuable as what it leaves behind. I built comprehensive mind maps capturing institutional knowledge, process workflows, and organizational relationships — not as a formality, but as a deliberate act of continuity. The work had to outlast my time there, and it did.

Challenges

🏛️ Navigating Enterprise Organizational Complexity

Operating within a large, global manufacturing organization required understanding intricate reporting structures, decision-making hierarchies, and cross-functional dependencies that don't exist in smaller companies. Content management initiatives touched multiple business units spanning different geographies, functional areas, and organizational cultures. Building the network necessary to understand how information actually flowed — versus how organizational charts suggested it should flow — demanded proactive relationship building and careful navigation of formal and informal communication channels.

⚖️ Balancing Technical Depth with Strategic Breadth

The role required simultaneously diving deep into technical specifications of content management platforms while maintaining strategic perspective on broader business transformation objectives. I needed to evaluate granular system capabilities around metadata management and search functionality while also considering enterprise-scale implications for adoption, change management, and ROI. This balance between tactical execution and strategic thinking required operating at multiple altitudes simultaneously — translating granular system constraints into business value propositions that resonated with audiences ranging from engineers to the CAO.

📈 Accelerated Learning Curve in Specialized Domain

Enterprise information governance, taxonomy development, and content management represented highly specialized domains with little academic precedent to lean on. The internship demanded rapid skill acquisition across retention policy frameworks, metadata standards, information architecture principles, and vendor evaluation criteria — while contributing to active initiatives with real budgetary and organizational implications. Earning credibility alongside full-time professionals with years of domain expertise, within a three-month window, required intellectual honesty about what I didn't know and relentless curiosity about everything I needed to learn.

🤝 Strategic Networking Approach

Joining a Fortune 150 organization as a three-month intern meant the clock started immediately. I implemented a structured networking methodology from day one — setting a goal to connect with at least four new people each week through deliberate touchpoints: sitting with new colleagues in recurring meetings, engaging during elevator encounters, attending campus events, and proactively scheduling coffee chats. Each week's interactions were documented and reflected on, creating a discipline that reinforced both learning and relationship equity. What started as an internship goal became something more durable — a replicable framework I've carried into every organization since, consistently accelerating my ability to navigate complexity, build trust, and contribute at a level beyond my tenure.

Outcome

The internship concluded with something few three-month engagements produce: a full-time employment offer from a Fortune 150 organization, extended based on demonstrated performance, strategic contributions, and organizational fit. I accepted.

What followed was three years of continued growth within Cummins' enterprise information management function — expanding responsibilities, deepening domain expertise, and building on the relationships and credibility established that first summer. The internship wasn't a preview of a career at Cummins; it became the foundation of one.

The structured networking methodology developed during those twelve weeks proved equally durable — a replicable framework for building organizational trust quickly that has shaped how I enter and navigate every new environment since.

Jennifer Rubritz at Cummins Inc. — Summer 2015 Internship

Cummins Inc. — Columbus, Indiana — Summer 2015